Mr. Mitesh Dave – SBU Head – West

Mitesh brings in over 14 years of experience as business strategist with prime focus on aligning entire system machinery on path of accelerated growth, evolving processes and driving sales through conventional and unconventional channel.

Mitesh has been, over the years, part of many MNC’s OTC start-ups, right from people recruitment to driving business by setting up strategies on geographies/ distribution and marketing. He had successfully launched OTC division for Abbott and Cipla for the brands like Digene, Nicotex, and Cofsils etc. During his tenure with Cadbury India/TATA Tele. and Ranbaxy, he was custodian for driving business in established domain and to explore new channels for driving growths.

Mitesh has been significant contributor and successful driver in managing lifecycles of age old brands by repositioning the same in existing customer domain and bringing in new customers to     re-write growth strategy.

Mitesh firmly believes in setting up processes and their by driving business for consistent and accelerated growth and their reforming organization independent of any associated dynamics except “ Business Processes” mantra he live by “ Lead by example and from front”,